Europe
United Kingdom
Germany
Spain
France
Italy
Belgium
Netherlands
Sweden
Poland
Ireland
Two-way connection between your Amazon Seller account and Google Sheets.
Import every Seller Central report into Google Sheets on a schedule—and push your edits back to Amazon from the same sheet.
Trusted every day by modern Amazon teams
Why Google Sheets for Seller Central
Your spreadsheet already runs your Amazon store. Hopted makes it read and write live Amazon data.
Without Hopted
Manual exports keep your reports a day behind
Every morning starts the same way: log in to Seller Central, queue a report, wait, download the CSV, paste it into your workbook, and repair the formulas the paste broke. Multiply that by every marketplace and every account you manage, and half the week disappears into data entry.
With Hopted
Live Seller Central data, and edits that travel back
Hopted connects to the official Amazon Selling Partner API and your Google account. Pick the reports you need, set a refresh schedule, and the sheet stays current on its own. Change a price or a listing attribute in that same sheet and Hopted submits it back to Amazon for you.
Use cases.
Hopted is the right choice for you if your company needs a reliable Seller Central Google Sheets integration.
Never guess your stock levels again
Manage FBA Inventory, Restock, Reserved, Stranded, and Multi-Country Inventory reports land in one workbook and refresh on your schedule, so the stock number your team reads is the number Amazon holds right now.
Spot listing changes before they kill sales
Pull Active and Suppressed Listings with full attribute detail and keep a revision history, so you can see exactly which title, bullet, price, or image changed—and when it changed.
Reconcile every penny, master your cash flow
Import financial and reimbursement data next to your orders, then reconcile payouts, fees, and refunds inside the cash-flow model your finance team already trusts.
Order management across marketplaces or accounts
One All Orders feed covering every marketplace and every Seller Central account you connect, normalised into a single tab instead of a folder full of CSV exports.
Secure your account health against violations
Track Seller Performance metrics and defect rates automatically, and set conditional alerts so a policy warning reaches your inbox long before it turns into a suspension.
Know your FBA fees & true net profit on every SKU
Combine Estimated FBA Fees, Storage Fees, and the Aged Inventory Surcharge with your own cost of goods to calculate real per-SKU margin instead of estimating it.
Catch negative feedback before it sticks
Sync feedback and returns data on a schedule, so a new negative review or a spike in return reasons shows up in your monitoring sheet the same day it happens.
Build the custom reports Amazon won't give you
Merge inventory, orders, financials, and Amazon Ads data into one tab, then build the pivot, chart, or forecast that Seller Central will never offer you.
Supported Amazon marketplaces.
Connect one marketplace or all of them, and pull them into the same spreadsheet.
United Kingdom
Germany
Spain
France
Italy
Belgium
Netherlands
Sweden
Poland
Ireland
Americas
USA
Canada
Mexico
Brazil
Far East
Singapore
Australia
Japan
India
Middle East
Saudi Arabia
UAE
Turkey
Africa
Egypt
South Africa
Who is Hopted for?
Amazon private label sellers and brand owners
Brand managers
FBA sellers
Manufacturers
Fulfillment By Merchant (FBM) sellers
Agencies working with Amazon Selling Partners
Amazon consultants
Resellers
Virtual assistants
Seller Central reports that you can automatically import into spreadsheets.
Listings (Product page details)
Listing problems
Listing Edits — writeback ↗
Orders & updates
AWD inventory & inbound shipments
Repeat purchase behavior
Business reports
FBA fees & surcharges
Referral fee preview
FBA inventory overview
FBA inventory ledger
FBA Reserved Inventory
FBA Restock Inventory
FBA Stranded Inventory
FBA Multi-Country Inventory
FBA Pan-European Eligibility
FBA inbound
FBA returns & reimbursements
FBA removals
Financial transactions
Promotions performance
Seller performance & feedback
Seller-fulfilled returns
How Hopted works.
Most brand operators are live in under 10 minutes.
Step 1
Connect your accounts
Install the Hopted Google Sheets add-on and authorise your Amazon Seller Central account through the official Selling Partner API. Connect as many accounts and marketplaces as you need.
Step 2
Choose your reports
Pick the Seller Central reports you need—orders, listings, FBA inventory, fees, returns, or performance—then choose the marketplaces and date range for each one.
Step 3
Set your schedule
Point each report at a target tab and set a refresh interval, from every 15 minutes to weekly. Your formulas, charts, notes, and formatting stay intact on every refresh.
Pair it with the rest of Hopted
Amazon Ads PPC connector
Bring campaign, search term, and placement reports into the same workbook to calculate true TACOS.
Writebacks
Edit prices, listing attributes, and inventory in Google Sheets, preview every change, then submit it to Amazon.
Plans and limits
See how many accounts, reports, historical rows, and refreshes each Hopted plan includes.
Frequently asked questions
Hopted uses the official Amazon Selling Partner API (SP-API) and is listed as an Amazon Software Integration Partner in the Selling Partner Appstore. You authorise Hopted from inside Seller Central, so we never see or store your Amazon password.
All of them, across Europe, the Americas, the Far East, the Middle East, and Africa. See the full list in supported Amazon marketplaces →
You can schedule a refresh as often as every 15 minutes, or set it to run hourly, daily, or weekly. How fresh the numbers are also depends on how frequently Amazon regenerates each underlying report.
Yes. Edit a value in Google Sheets, confirm the change, and Hopted submits it back to Amazon for you. You can preview exactly what will change before it is sent. See Hopted Writebacks →
Yes. Hopted is built for agencies and brand aggregators, so you can link an unlimited number of Seller Central and Amazon Ads accounts and pull them into one master sheet or into separate sheets.
No. Hopted syncs non-destructively. Your formulas, charts, notes, and formatting stay where you put them while the underlying Amazon data updates around them.
They are separate integrations. This SP-API connector covers orders, listings, inventory, fees, returns, and account health. The Ads connector covers your PPC campaigns. The most powerful Hopted users combine both. See the Amazon Ads connector →
Yes. Hopted can backfill large volumes of historical data to populate your reports, subject to your plan and to how far back Amazon retains each report. See Hopted pricing → for details.
No. There is no developer account, no credentials to manage, and no code to write. Hopted is a one-click Google Sheets connector built for non-technical Amazon teams.
